Jim Patton

Narrator & Founder — HANDS Digital Publishing

 

HANDS didn’t start in a boardroom. It started with frustration — specifically, the frustration of a working narrator watching Amazon and Audible extract the majority of revenue from the books he helped bring to life, while providing authors and narrators with minimal transparency about actual sales or customer data.

As Jim puts it: “Many of us narrators have issues with Amazon/Audible similar to those that authors have — namely the low payout from book sales and lack of transparency with regard to actual revenues and customer information.”

The economics compound the problem. Low author payouts make it nearly impossible to justify the cost of human narration unless an author is already confident they have a bestseller. That logic — the same logic that says authors should use AI to write their books — pushes the entire industry toward cheaper, automated alternatives and away from the human craft that makes books worth reading.

Jim saw authors spending significant time and money driving traffic to their own websites, only to redirect those readers to Amazon and receive a fraction of the revenue. The promotional infrastructure and the financial reward were pointing in opposite directions.

HANDS was built to point them the same way. Direct sales infrastructure that actually works, narrator partnership contracts that share the upside, and a platform built around the conviction that the people who create books deserve to benefit from them.

“Authors should always be trying to steer their readers to their own websites and email lists — to better take advantage of new marketing and promotion tools and sell directly to their fans.”

— Jim Patton, Founder

Publishing’s economics are broken.

The major platforms built their dominance by making distribution easy. In exchange, they took — and kept — the majority of revenue, the customer relationships, and the data. Authors and narrators got visibility. The platforms got everything else.

Direct sales have always been the better financial outcome. The tools to do it properly have existed for years. What was missing was someone to assemble those tools into a coherent platform, establish fair narrator contracts, and build the community that makes direct sales viable for authors who aren’t also software developers.

Amazon and Audible represent a genuine marketing force — and HANDS isn’t asking authors to abandon them overnight. But every reader you own directly is a reader no algorithm can take from you. Building that relationship, alongside whatever platform presence you maintain, is the foundation of a sustainable publishing career.

~20%
Audiobook royalty on Audible
What narrators and authors each earn from an exclusive sale on Audible
~35%
Ebook royalty on Amazon KDP
For books priced outside the 70% window, or wide titles
80%
What HANDS authors keep
Net revenues after BookFunnel delivery and payment processing fees
0
Customer data from Amazon
Authors never see who bought their books on major platforms
 

The principles behind the platform.

✍️

Human creativity first

HANDS exists to champion books written by humans and narrated by humans. Every author and narrator on the platform is a person — not a prompt. In an era of automated content, that distinction matters.

🤝

Narrators as partners

The Royalty Payoff model means narrators share in a book’s success rather than receiving a flat fee and being forgotten. Both parties have skin in the game. That changes how everyone shows up.

📊

Radical transparency

Authors see their sales data, their purchaser information, and their revenue splits in real time. No black boxes. No “trust us” dashboards. The numbers belong to the people who earned them.

🎯

Promotion as a requirement

HANDS is not a warehouse. We require active promotional commitment from every author because a direct sales platform only works when authors are genuinely trying to find readers — not just listing and hoping.

📖

Own your reader relationships

Direct sales readers sought you out. They’re fans, not browsers. They buy bundles, refer friends, and stay loyal across platforms. Building that relationship is worth more than any algorithm can offer.

🔧

Infrastructure, not interference

HANDS handles the technical heavy lifting — storefront, delivery, payments, affiliate program — so authors can focus on writing and promotion. We’re a platform, not a publisher. The creative decisions stay yours.

 

What HANDS is — and isn’t.

✗ Not this

A vanity press or publishing service. We don’t produce, edit, or package books. We sell books that already exist.

✓ This

A direct sales infrastructure for authors with finished books who want to sell them more profitably and own their reader relationships.

✗ Not this

A replacement for Amazon or Audible. Many HANDS authors sell across multiple platforms simultaneously.

✓ This

An additional revenue stream and reader relationship that doesn’t depend on platform algorithms or exclusivity agreements.

✗ Not this

A passive listing service. If you list your book and do no promotion, HANDS won’t work for you — and we’d rather know that upfront.

✓ This

A collaborative platform where your promotional effort is amplified by shared infrastructure, an affiliate network, and narrator partnerships.

 

Lean infrastructure. Real results.

HANDS runs on a deliberately lean, proven stack. Every tool was chosen because it does its job well and keeps costs — and therefore the platform fee — as low as possible.

FluentCart
Shopping cart and product pages — your storefront, built on your WordPress site
BookFunnel
Ebook and audiobook delivery to readers, with device support and download management
FluentCRM
Email list management and reader relationship tools for Plan 60 authors
Google Workspace
Shared drives, spreadsheets, and video conferencing for author collaboration
Affiliate Program
Grassroots referral tracking so readers, bloggers, and creators can earn on every sale they drive
WordPress
The platform everything runs on — open, flexible, and not owned by anyone who wants a cut of your revenue

Want to be part of this?

Whether you’re an author ready to sell direct, a narrator looking for real partnership contracts, or just curious about how the model works — Jim reads every message and responds to every genuine enquiry.

Tell us a little about yourself and what you’re looking for. Applications for both authors and narrators come through this form.

Responding within 3–5 business days Applications reviewed on a rolling basis
Contact Form from Web page